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I’m a YC founder who did 0 to 2M ARR in founder led sales with absolutely 0 sales background. I’m basically a self-learned coder who had to take CEO role, therefore doing sales.

I find this video about enterprise sales from Pete Koomen (YC Partner) to be the best summary:

https://youtu.be/0fKYVl12VTA?si=mkP3SIWHiv2Ha3iT



If you don't mind me asking, over what timeframe?


About 18 months after very modest Seed round. We were first bootstrapped and it took a year to go to 300r ARR after we started working full time


~6.5X in ~18 months put you pretty near, getting into hyper growth, in my book (~350ish%>) - very good work. Keep it up, and good luck!


How did you reach out to your initial customers? Did you use any advertisement platform? Cold email? LinkedIn?




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